Accomplished Sports Nonprofit Professional Joins SheIS as New Executive Director
Jillian Svensson appointed as Executive Director; SheIS Co-founder Caiti Donovan to step into full-time CMO role.
New York, NY (OCT 24, 2018) ||| SheIS today announced that its board of directors has appointed Jillian Svensson as its new Executive Director, effective November 1, 2018.
Svensson leaves a position as the VP of Development for You Can Play, where she has been for the past four years. Prior to that, she held roles at the Heart and Stroke Foundation and Maple Leaf Sports & Entertainment Ltd.
In her new role, Svensson will focus on growing partnership and fundraising efforts, as well as overseeing the strategic operations and overall growth of SheIS, which launched to the public in May of this year.
With this new hire, current Executive Director, Caiti Donovan, who co-founded the organization almost a year ago with former Canadian Women’s Hockey League Commissioner, Brenda Andress, will step into a full-time position as Chief Marketing Officer. In the newly-created role, Donovan will continue to oversee the strategy surrounding all marketing efforts and general growth of the organization.
“The depth and breadth of her experience in both the sports and nonprofit worlds will be instrumental in the next phases of growth for SheIS. We are at a critical point as we look forward to 2019, and we are confident that Jillian’s leadership and experience will help us to deliver against the exciting and lofty goals we have put in place.”
Svensson said, “I believe in the power of women and know firsthand how transformational sport can be for those who participate at all levels. I am thrilled to be joining SheIS at a time when the conversation around women, their role in society, and their role in sports is reaching a peak point. I am looking forward to finding new ways to lead that conversation in the North American sports world and beyond.”
Founded in 2017 and launched to the public on May 1, 2018, SheIS was established with a mission to use the power of women’s sports to create a future of, by, and for strong women. It focuses on the positive attributes of sport to acknowledge and elevate women, and celebrates those who are collective powerhouses and unwavering cheerleaders for their fellow athletes at all skill levels. The SheIS Collective includes leaders from every major sport, and represents the first time in history that all of these sports leagues and organizations have stood together in support of one cause. To learn more, visit www.sheissport.com or follow the team on social media @teamsheis.